Accelerate Your Next Stage of Growth

Many MSMEs reach a stage where growth needs sharper focus—and that’s where DISHA steps in. We partner with founders to unlock new opportunities through proven strategies, disciplined execution, and a strong emphasis on sales and marketing—helping businesses scale with confidence.

What keeps you awake?

Questions - Symptoms - Root Causes

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Does my market share reflect the quality of my product/service?

You may find your marketing inconsistent, your sales dependent solely on one person, and your team unclear on how to scale effectively.

The root cause often lies in a lack of strategic clarity, fragmented marketing efforts, and an unsystematic sales process. Many founder-led businesses hit a ceiling because they haven’t transitioned from ad-hoc execution to structured, scalable systems. DISHA addresses this by aligning your strategic identity, orchestrating integrated marketing, and building a repeatable sales engine with clear accountability.

How do I make future growth transcend its current foundational leadership?

You may be experiencing slow decision-making, constant firefighting, and a lack of leadership depth.

This often stems from undefined leadership roles, absence of second-line leaders, and unclear governance structures. Without a system to delegate and empower, founders remain trapped in operational tasks, limiting strategic focus. DISHA solves this by defining leadership KRAs, building internal leadership capacity, facilitating generational transitions, and plugging talent gaps with trusted hiring partners.

Are my financial decisions fueling growth—or just maintaining survival?

You may be unsure whether to invest in branding, land, or talent, and find yourself operating with limited resources and unclear ROI.

Many founders operate with a conservative, bootstrapped mindset, avoiding strategic investments that could unlock scale. This leads to misaligned capital allocation and emotionally driven decisions that stall growth. DISHA helps decode financials through a growth lens, introduce fiscal discipline, and guide founders in making objective, high-impact investment choices.

Is my current market focus allowing me to leverage international potential?

You may be chasing sporadic export inquiries without a clear strategy, while most of your energy is spent surviving in a crowded, low-margin domestic market.

The root cause is a lack of structured internationalisation—no defined go-to-market strategy, unclear prospect demographics, and missing certifications or operational readiness. Many SMEs hesitate to expand globally due to uncertainty, not capability. DISHA guides you through every step: selecting the right markets, building export readiness, securing approvals, setting up supply chains, and finding the right partners—so you stop reacting and start scaling with confidence.

Our Services

Unlocking Exponential Growth for Stagnant Businesses

Growth & Value Enhancement

When growth stalls, we uncover the root causes—misaligned product-market mix, stretched teams, or unclear priorities. We work alongside you to remove bottlenecks, build executable plans, and drive disciplined execution.

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Strategic Marketing & Sales Enablement

We sharpen your market positioning and build high-impact campaigns across all channels. Our approach transforms founder-led sales into scalable systems with clear sales execution roadmaps.

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Internationalisation & Market Expansion

We pinpoint your best export markets and craft tailored entry strategies. Our support builds your international capabilities and establishes your global presence—from market research to local operations.

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Enabling Investments to Scale

We make your business investment-ready—strengthening financials, sharpening your growth story, and guiding capital decisions to attract investors and secure optimal funding.

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Leadership & Organisation Building

We help founders build scalable leadership by defining roles, empowering second-line leaders, and enabling smooth generational transitions. From structure to succession, DISHA frees up founder bandwidth for growth.

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Overcoming Inertia – Doing the Change

Founder-led businesses often stall in scattered efforts and half-finished plans. DISHA breaks this inertia with structured execution, clear goals, and hands-on transformation.

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Let’s Build What Growth Demands

Experience a high-impact, no-obligation Exploration Workshop — designed to identify and unlock bottlenecks and bring momentum for your business. Don’t postpone progress — the sooner we talk, the faster you move from intention to execution.

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Transformational Outcomes for

Your Business

Clarity of Direction
Consistent Marketing Execution
Scalable Sales Engine
Leadership Bandwidth Expansion
Enabling Investments to Scale
Export & Market Expansion Readiness
Execution with Conviction
Hands-On Transformation Support
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Transformative Results

Unlocking Exponential Growth for Stagnant Businesses

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Building Second Line Leadership

Despite a 40-year legacy and ₹30 crore revenue, Client faced stagnation. Disha empowered the second-gen leader to relinquish control for growth, bringing in a new production head and redirecting sales. This strategic shift, focusing on consultants and a unique solar component, led to predictable sales and over 100% bottom-line growth, positioning them for exponential expansion in the solar sector.

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Infusing Investment & Conquering USA Market

Facing sales challenges in India, our Client, a 15-year-old robotics firm, extended its reach by launching into the US market. guidance on go-to-market, coupled with securing multiple rounds of private funding, propelled their growth, making the US arm both larger and more profitable than their Indian operations within five years.

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Fixing The Marketing Mix

A small tech firm struggled with customer acquisition and unprofitable engagements, necessitating a strategic overhaul. Disha implemented a comprehensive marketing mix, building a robust digital brand and recruiting a sales leader to pivot from product-centric to profitable, consulting-led sales. This transformation not only increased quick wins but also revitalized their customer base, ensuring sustainable growth.

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Synergize Multiple Partners

Our client, a 20-year-old mid sized content marketing firm, faced growth challenges due to overlapping founder roles. Disha clarified their leadership, assigning distinct top-line and bottom-line responsibilities to each founder. This strategic restructuring, alongside new allied services, enhanced account mining, and investment for AI adoption, boosted single sales value by 200% and propelled them towards accelerated global growth.

Testimonials

Unlocking Exponential Growth for Stagnant Businesses

Working with Raghu helped us bring out what we really do/ should do for our customers. We could develop a central theme that describes what we are, kick start the execution of the business plan and find the right partners.

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Vilva Natarajan

CEO, Karomi Technology

Raghu’s approach gets the best both minds, the coachee knows his situation best and he is given the space to identify the problem, and to decide, however Raghu inspires the person to think multiple options.

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Karthik KS

CEO, 24x7 Learning, Tvesha

Working with Mr.Raghunandan as my business coach is without a doubt the best decision I have made since starting my business. His background as a Entrepreneur himself, his extensive experience being with CEO's and the way they think and operate, and his ability to think outside the box all raise my level of thinking about issues every time we talk.

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RS Mani

CEO, Axe BPO

Mr. Ragunandan has been a very valuable sounding board in my coaching journey. The person I would approach whenever I had doubts about 'what next' to do during a coaching assignment. While he isextremely supportive he leaves it to the coachee to finally explore and arrive at his own conclusions---thus ensuring development of the coachee's own capability to respond in future. His own vast experience both in industry/business as well as a coach give him a unique perspective which very few people have.

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JN Amrolia

Director, AL - John Deere CECPL

I would describe Raghu's coaching approach as Insightful, Positive and Hands-On. Raghu got into problem-solving along with the coachee, whether it was strategy or operations or execution.

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Rajani Seshadri

VP (Telecom) TCS